Philippe and Catherine Jambon began their wine adventure by starting a winery against all the trends of the time ; Back in the mid-1990s' the common rule in Beaujolais was yields as high as possible to satisfy the then ever increasing world demand. What Philippe Jambon had in mind was an entirely different sort of wines, wines made from carefully chosen terroirs, and in a traditional way, that is without the additives and manipulations that were often the norm in these Beaujolais bubble years. He found the house with the chai a few years later (2000) and added along the years a few carefully-selected vineyards here and there to reach the total surface today of 3,5 hectares.